Perhaps the term, “Branding” has made it’s way into Buzzword Status. It seems as though the word is everywhere, with lots of experts showing us how to do it better. Well, there’s a good reason: it’s important! With more and more businesses and more and more media combining to bring us more and more messages…
I often see people use the terms “Mission Statement” and “Benefit Statement” interchangeably. Yet, not only are they not interchangeable; they are actually opposite. A Mission Statement is typically a declaration of how a company or individual will operate; it’s their premise — the point from which all actions will proceed. It’s a business or…
In our ongoing series with John David Mann, we are discussing Ben’s Five Keys to Legendary Leadership from our latest book, It’s Not About You. Today’s chat is on Key #4: Stand For Something. A huge part of one’s ability to lead and influence comes from their character — their defining quality. And a key…
I often wonder if the well-intentioned people who call for more and bigger government have ever actually studied it past the “good intentions stage.” Does big government really help the poor? Does big government help anyone other than those politicians (from both parties), bureaucrats and special interests participating in Corporatism and other special favors? The…
In a recent post, Linda Ryan related that after a very near automobile accident, she was suddenly overcome with gratitude for what “didn’t happen.” She asked her readers if we thought that was “silly.” No way. Here was my response: [T]here have been plenty of times in my life (including near-collisions) where my gratitude over…
Back in 1996 a little book with a catchy title, Swim With The Sharks Without Being Eaten Alive hit the market. As the book rapidly climbed to Number One on practically every major bestsellers list, the world would soon learn about the genius of an “envelope salesman” (Founder of the $100 million Mackay-Mitchell Envelope Company)…
In a recent post, Dr. Ivan Misner, Founder of BNI wrote the following: “In this day of technology, our younger generation understands all the social media and how to communicate through texting, email, instant messaging, and Facebook. We, the slightly older generation, need them to help us wade through it.” He then asked the following…
Business is mainly about two things; providing truly exceptional value to those you serve…and making a profit. One without the other simply doesn’t work (unless, by work, you mean going out of business and not being able to serve those who want to do business with you). 😉 In this interview, I speak with my friend,…
I remember the jolt I received even though it was so many years ago. I was reading Dale Carnegie’s timeless classic, How to Win Friends and Influence People for the very first time and he told a story on himself. In summary, while at a banquet, Mr. Carnegie corrected a statement made by another guest…
It’s not really a “guest post” per se. My adopted human, Bob Burg is out of town and technophobe that he is, probably won’t even see this until he gets back (which, I must admit, I never know when that is, which annoys me, but not that much. I don’t really miss Bob, nor do…
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