Category Archives: The Go-Giver

What James Suggested Next

Blog, Endless Referrals, The Go-GiverBy Bob Burg July 2, 2010 7 Comments

In the previous article we heard from James Stevenson of Virtual Aviation in the United Kingdom, who was feeling challenged by a prospect who wanted a lower price for James’ services. It was determined that since the challenge most likely had more to do with perceived value than it did with price, that the best…

It Just keeps Coming Back To That “Value Thing”

Blog, Endless Referrals, The Go-GiverBy Bob Burg June 29, 2010 17 Comments

James Stevenson, who owns Virtual Aviation in the United Kingdom, just read The Go-Giver and Go-Givers Sell More and is looking to apply the principles to his business. But, he had a question, which was: “While reading the books, I had in the back of my mind a situation I currently have with a potential…

“Price Vs. Cost” – My Zig Ziglar Sales Success Story (Video)

Blog, The Go-Giver, VideoBy Bob Burg May 20, 2010 16 Comments

During the recently held Extreme Business Makeovers event, I had the honor of being onstage with the great, Zig Ziglar himself, along with Mrs. Jean “The Redhead” Ziglar, proud son, Tom Ziglar, mega-successful entrepreneur, Howard Partridge, and my great friend, XBM Creator, Thom Scott as Zig delighted the crowd with his wisdom. At one point,…

Zig Ziglar Presented First Annual Go-Giver Lifetime Achievement Award

Blog, The Go-GiverBy Bob Burg April 28, 2010 7 Comments

Years ago, a brilliant visionary said, “You can have everything in life you want, if you will just help enough other people get what they want.” Those famous words, spoken by Mr. Zig Ziglar have been repeated so many times throughout the years they’ve almost become a battle cry for those who desire to add…

Value + Value = Greater Value

Blog, The Go-GiverBy Bob Burg March 18, 2010 14 Comments

One of the most gratifying aspects of Extreme Business Makeovers 2009 was the powerful and profitable connections made between attendees. The entire weekend had a Go-Giver theme with everyone focused on providing value to others rather than on what they themselves could get from the connections they made. Not surprisingly, since that event, a lot…

Communicating New Parameters

Blog, The Go-Giver, WWIBy Bob Burg March 16, 2010 14 Comments

A reader who offered a small amount of his services to a local organization at no cost in order to establish value and trust, got “more than he bargained for.” His letter (reprinted with permission and with blank lines used in place of descriptive words) read: “Bob, I’m stuck for a solution. I offered to…

What Is The Truth About Objections?

Blog, The Go-GiverBy Bob Burg March 15, 2010 10 Comments

On page 136 of John David Mann’s and my newest book, Go-Givers Sell More we write: “The truth about ‘objections’ is that, most of the time, they aren’t really objections.” One reader wrote in and asked: “If they’re not objections, are they fears? Perhaps fear of unknown factors?” Excellent question! While, on some level, fear…

Thank You to YOU…Team Go-Giver!

Blog, The Go-GiverBy Bob Burg February 18, 2010 8 Comments

There’s no logical reason why this particular post should be so difficult for me to write. After all, I’m simply announcing something that brings me great joy; the official release of my awesome coauthor, John David Mann’s and my new book, Go-Givers Sell More. The difficulty has nothing to do with announcing the release. Rather,…

Changing Your Game Through Shifting Your Focus

Blog, The Go-GiverBy Bob Burg January 18, 2010 4 Comments

Last month I was asked by my friend, small business strategist, Sarah Robinson to write a blog post for a special series she was putting together entitled, “30 Days to Changing Your Game.” I would be one of 30 guest writers, each with our own “spin” on this topic. Yesterday was Day Seven of her…

Good Things Happen To, With And Between Good People, Part Two

Blog, The Go-GiverBy Bob Burg December 29, 2009 6 Comments

In Part One, we saw that – if you’re “doing it right” – you don’t give to get; you give to give. When you operate from a true spirit of providing value to others, good things happen. And, for good reason. Let’s look at just one result. And, unlike the little disclaimers on the “Get…

Category Archives: The Go-Giver

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