Bob Burg's Blog - Hold that Vision

Communicating the Vision

Speaking with a client about an ongoing issue with his sales team, I brought up a particular concept. When he heard it, he loved it. He saw exactly how it applied to his situation. He also expressed amazement that he had never heard this before. Except, he had. He’d heard about it numerous times. I know this for a fact since…

Bob-Burg-Blog-Make-Yourself-DiscountProof

Make Yourself DiscountProof

Are you often asked to discount your fee or price? Typically, when a prospective customer or client balks at your price, it’s because they believe that the value of your offering is less than what they are being asked to pay. But, not always. There IS another reason. It’s this…They subscribe to the theory that one should…

“People Wisdom” from Gandhi

In his terrific new book, Reinvent Yourself, prolific author, entrepreneur, blogger, podcaster, and serial reinventor-of-self, James Altucher shares a ton of wisdom. Included are lessons from business titans to historical figures; world-class athletes to top entertainers, and many more. And, in his usual humble, self-effacing way, he shares golden nuggets of wisdom from…himself as he takes…

Understanding The Antagonist

The following profound quote caught my attention on Twitter: “You don’t really understand an antagonist until you understand why he’s a protagonist in his own version of the world.” ~ John Rogers, screenwriter, film and television producer, director, comedian, comic book writer Since the author of the quote is a professional storyteller perhaps he’s teaching a…