A recent post discussed the difference in results between saying to someone, “If I could prove to you that…” as opposed to “If you could prove to yourself…”
With that in mind, here’s another helpful tip.
Again, this was learned from the great, Zig Ziglar (a few of you might be aware that he is one of my all-time favorites). 🙂
He says that people do not; they will not change their minds.
That’s right, they will not change their minds. “However” he also teaches that…
“People will make new decisions based on new information.”
I love it! And, ain’t it da’ truth? I learned that from him 25 years ago listening to one of his audio programs and have found it to be a principle that has withstood the test of time.
Try and “change their mind” and the chances are dismal that you will obtain the desired results. But tactfully present and communicate your data in such a way that they see it as new information that “they” have concluded as being true, and the odds increase significantly of their mind being open enough to emotionally let it inside. Then – and only then – are they likely to come to a new conclusion.
Have you found this to be so? Examples, please! 🙂