Rapport-Building Questions

Bob Burg’s 10 Feel-Good Questions

• “How did you get your start in the [widget] business?”
• “What do you enjoy most about your profession?”
• “What separates you and your company from the competition?”
• “What advice would you give someone just starting in the [widget] business?”
• “What one thing would you do with your business if you knew you could not fail?”
• “What significant changes have you seen take place in your profession through the years?”
• “What do you see as the coming trends in your industry?”
• “Describe the strangest or funniest incident you’ve experienced in your business?”
• “What ways have you found to be the most effective for promoting your business?”
• “What one sentence would you like people to use in describing the way you do business?”